W. Chan Kim

NEW-rategy, Expanded Edition

How to Create Uncontested Market Space and Make the Competition Irrelevant

Value innovation

The strategic logic of high growth

Knowing a winning business idea when you see one

Blue Ocean Strategy 1st (first) edition

STRATEGIE OCEAN BLEU

i stratigiki ton galazion okeanon

HBR's 10 Must Reads on Managing People

Piccolo manuale. Strategia oceano blu. Le regole per vincere senza competere

Strategia Oceano Blu

Vincere senza competere

A Transicao Para o Oceano Azul

The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader

The iconic articles by bestselling authors W. Chan Kim and Renée Mauborgne

The W. Chan Kim Renée Mauborgne Blue Ocean Strategy Reader

The Iconic Articles by the Bestselling Authors of Blue Ocean Strategy

Blue Ocean Leadership

Red Ocean Traps

Blue Ocean Strategy with Harvard Business Review Classic Article "red Ocean Traps"

Blue Ocean Strategy with Harvard Business Review Classic Article “Blue Ocean Leadership”

Blue Ocean Strategy with Harvard Business Review Classic Articles “Blue Ocean Leadership” and “Red Ocean Traps”

Blue Ocean Shift

Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth

Oceano blu

cambiare

Las claves de la Estrategia del Océano Azul

Przemiana błękitnego oceanu. Buduj pewność siebie kreuj nowe możliwości i wzrastaj poza konkurencją

Océano azul, océano rojo (Imprescindibles)

Blue Ocean Classics

Liderança Oceano Azul

Blue Ocean Strategy, Expanded Edition

How to Create Uncontested Market Space and Make the Competition Irrelevant

Pack Océan bleu

Stratégie Océan Bleu + Cap sur lOcéan Bleu

Beyond Disruption

Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs