Innovation and Entrepreneurship
288 pages
|Published: 1 Jan 1985
|Editions
|Details
This edition
ISBN: 9780887306181
Format: Paperback
Language: English
Publisher: Collins
Publication date: 26 May 1993
Description
The first book to present innovation and entrepreneurship as purposeful and systematic discipline which explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. A superbly practical book that explains what established businesses, public survey institutions, and new yentures have to know, have to learn, and have to do in today's economy and marketplace.
