If You're Not First, You're Last: Sales Strategies to Dominate Your Market and Beat Your Competition book cover

If You're Not First, You're Last: Sales Strategies to Dominate Your Market and Beat Your Competition

272 pages
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Published: 27 May 2010
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Editions
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Details

This edition

ISBN: 9780470624357

Format: Hardcover

Language: English

Publisher: Wiley

Publication date: 1 June 2010

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Description

During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition. But imagine being able to sell your products when others cannot, being able to take market share from both your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses. If You’re Not First, You’re Last is about how to sell your products and services―despite the economy―and provides the reader with ways to capitalize regardless of their product, service, or idea. Grant shares his proven strategies that will allow you to not just continue to sell, but create new products, increase margins, gain market share and much more. Key concepts in If You’re Not First, You’re Last